Today’s music industry demands that recording artists and musicians maintain a strong social media presence. Twitter, in particular, has developed into a powerful social media platform for doing business online. If you’ve been using the blue bird as a means to extend your fan reach, you’ve probably noticed that getting your messages Retweeted is an extremely effective way to share information.
Retweeted messages can literally be shared globally in a matter of minutes. However, the coveted letters, RT, can be tough to come by without the proper marketing knowledge.
The following is a list of proven promotional strategies used to get your messages retweeted.
1. Ask followers questions
With Twitter’s mobile platform being completely integrated with smart phones, it has become extremely easy to reply to questions with a retweet. Example: Your tweet:“@joeshmo Have you heard the new Jay-Z album?” Response tweet: @you No I haven’t RT @joeshmo Have you heard the new Jay-Z album?”
2. Provide beneficial information
Sharing information with your twitter followers that will help them learn new things is a great way to get Retweeted. By adding this type of value to your tweets your can greatly increase your followership as well.
3. Post quotes
Tweeting quotes, mottos, or other positive information is a proven way to relate to others on Twitter and get retweeted.
Example: Your Tweet: “Be the best you on a daily basis”. RT @you “Be the best you on a daily basis” by @jondoe
4. Link to unique photos, videos, or other media
Placing a shortened URL link to videos, photos, or music that followers in your demographic would appreciate is a proven method for getting Retweeted.
5. Retweet opinion leaders
Retweeting opinion leaders or providing positive feedback on their tweets is another strategy used to get your message retweeted.
These are just a few social media marketing tactics used to get Retweets. Keep in mind that there are many factors that come into play when it comes to getting your message retweeted. Things such as the time of the tweet, your circle of influence, your demographic of followers/friends, etc are all factors.However, hopefully these tips will empower you as you raise your brands awareness online.