The dream of many aspiring rappers and singers is to someday sign a major record deal and live a life filled with fame and fortune. The harsh reality is that most recording artists won’t get signed. The facts show that only a very small percentage of recording artists ever “make it big”. The likelihood that any given rapper/singer will become a billboard chart topper is about 2 out of every 100. This might sound discouraging, but there are a few things you can do to increase your chances of making it in the music industry.
1. Build Music Contacts
Making strategic music contacts will allow you increase your chances of succeeding in the music business. Having people in your network who are music professionals is invaluable when it comes to signing a major record deal. Developing strong, positive relationships with these people will take you far. Be sure to add entertainment lawyers, music managers, music supervisors, A&R’s, and other musicians to your personal circle.
Now you might be saying to yourself “Where can I make music contacts?” You can start by attending music conferences. There are literally hundreds of them held around the United States annually. Attending music conferences in your local area as well as away from home is an excellent way to network with music professionals. You will also be able to interact with your peers. Utilize your peer interactions as an opportunity to see what efforts are working for them. See if you can apply these methods to your music career.
To find music conferences around the country, simply do a Google Search
2. Become Social Online
Another step you can take toward building your rolodex is to establish a social media presence. Websites like LinkedIn, Facebook, and Twitter are great places to network and build relationships with people such as music supervisors and A&R’s.
When contacting these people make sure your music is up to par. Buy beats that are industry standard and make sure that you have compelling songwriting concepts. Both are a must when you are submitting music to these types of music professionals. On average you have about ten seconds to make an impression with these folks so make your first time count.
3. Establish A Brand Offline, Online
Establishing your own brand is one of the toughest routes to take when you are trying to get signed but it is also the most rewarding. Once you a establish a brand for yourself, the record labels start calling you instead of the other way around.
Branding yourself can be done in a multitude of ways from performing at shows and concerts to buying advertising space on a billboard. Take advantage of any and every opportunity to brand yourself.
Unfortunately, there is no direct path to getting a major recording contract. However, if you focus on developing your music contacts both online and offline while building a brand for yourself, you significantly increase your chances of having a successful music career.